Want to create a new website for your small business, but don’t know where to start? Do you think that user-friendly sites like Squarespace and Wix are the way to go?
There’s a better way in.
Sure, those sites may be easy to use, but they don’t help your business grow. When it comes to websites, there are ways to make them work for you. Your site can embrace all the best elements of search engine optimization to help generate new leads while you’re sleeping.
SEO web design is the smart way to maintain a healthy online presence that grows your business in 2018. Keep reading to find out why.
Keeps You Relevant
One of the primary elements of SEO web design is mobile responsiveness.
That means your site will adapt according to any device, whether it be a laptop, tablet, or smartphone. This allows for easiest viewing across all platforms.
Almost half of the Internet users today prefer smartphones for browsing to their desktop or laptop computers. Therefore, your website should look good on a cell phone.
Responsive design is the way into the mobile market, which is becoming more and more dominant.
Embraces Modern Marketing Techniques
Content marketing is today’s marketing technique. Why? Because 74% percent of marketing companies say that their content marketing strategies are increasing both the quantity and quality of their clients’ leads.
This is the most organic and trustworthy way to reach your customer base.
Good web design will include a blog that you’ll update regularly to harness the power of content marketing. This will help you generate more leads and grow your business.
Retains Potential Customers
The average attention span of a human being is eight seconds. That’s how much you have to engage your leads and keep them on your page. Let’s face it: that’s a challenge.
Nothing will send visitors away faster than messy, cluttered design that makes your content hard to navigate. Don’t be that website. You need something that makes sense aesthetically.
SEO web design takes this into account, using clean lines and simple navigation. This results in more time spent engaging with your content.
Covers All Your Bases
Good web design will take care of problems you probably didn’t know your old site even had. There are tons of important factors that go into Google rankings, some that only SEO web design can amend. These include things like:
- Content blocks
- Page load speed
- Proper image sizing
- Regular updates
While they may seem irrelevant, Google takes each of these things into account when deciding where to place your site on its search list. SEO isn’t just about keywords anymore.
SEO Web Design: The Key to Business Growth
Designing your website can seem daunting, but you don’t have to do it alone. Hiring an expert can help you embrace SEO rather than shy away from it.
Conquer your fear of SEO and web design! Let us help you grow your business. Get in touch today for a free quote.